Video is an essential business marketing tool and the top place for people to view promotional films is YouTube. It’s second only to Google for visits on the internet and a massive 5 billion videos are viewed there every day. The competition for this audience...
Reputation is and always has been about word-of-mouth endorsements. But in the digital age it’s not only exchanges between customers on the street that you need to manage. Your online reputation is just as important, especially as consumers now go to the internet to read...
Did you know there are more than 200 social networks used worldwide? While Facebook is undoubtedly the best known and has a huge audience of 1.47 billion daily active users it isn’t the only social media channel businesses should be considering to promote their products and...
Choosing the right public relations agency to help build your brand’s reputation is a big decision. We’ve spoken to plenty of companies who have had bad experiences in the past and are not sure where to start. When it comes to the crunch we believe...
Being able to show hot business leads proof that you can deliver them value for money is the key to winning them over. Case studies and testimonials about the excellent work you have done for existing customers are a powerful resource that you can use...
An important part of any social media plan is thinking about the type of digital content you are going to share with your followers. It’s this information and how it's presented that is going to make your business stand out online.What is digital content? Digital...
A business plan without public relations is like an aeroplane without wings - your engine may be in perfect working order but you’re not going to fly. We work with clients to ensure that public relations is thought about every step of the way as...
Media interviews are a brilliant opportunity to get your brand’s key messages across to a mass audience. Whether you are invited to speak to a newspaper, radio or television journalist what you say next could be heard by existing and potential customers. So how -...
How important is it for customers to trust your business? In an age where millions of pounds are exchanged online every day, being able to show customers they can safely do business with you on the web is a must. Having an SSL (Secure Sockets...
If your business sells goods or services to millennials then Snapchat should be on your marketing radar. Every day 158 million Snapchat users open the app on their smartphones to check out what their friends are up to in momentary shots and 24-hour sequences of picture and...
