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online PR

Why small businesses should invest in online PR

In a post-lockdown world, it’s clear that many of us will be living and working more remotely for some time. That means more people surfing the internet and browsing social media, and fewer people walking past traditional advertising points such as billboards, shop fronts and...

user-generated content

3 ways to harness user-generated content 

Have you ever spotted customers chatting about your business online? It could be a positive review on Google My Business or Facebook, an Instagram post showing your products or a shout out on Twitter. It's always a buzz to get great feedback from customers. But...

gain customer feedback

Increase your online visibility during COVID-19

A lot of businesses are turning their marketing budgets to increase their online visibility during the COVID-19 lockdown. This is because much of their usual marketing tactics aren’t practical right now and won’t deliver sales, but their customers are online in huge numbers for work...

gain customer feedback

How to improve your website during COVID-19

For many businesses, the economic slowdown presents an opportunity to get their marketing ready for when life starts to get back to normal. One of the things you should consider is how to improve your website. Here’s a checklist of things you could do: Update your...

gain customer feedback

Responsible copywriting during COVID-19

The coronavirus crisis has tipped the global economy and everyday life upside down. If your business is keeping going and can offer a product or service that is in demand – that’s great but how do you market it? Well, you need to be relevant while...

gain customer feedback

Maintain visibility with your customers during COVID-19

Maintain visibility with your customers during COVID-19 - it's important. Right now, it's an unprecedented time and many businesses are having to scale-down or hibernate until the lockdown is lifted or the economy improves. If you stop doing your marketing, customers may think you’ve had...

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