Online marketing Tag

Social media influencer reviewing fashion shoe.

How to measure influencer relations for results

The world of influencer relations has shifted forward as more businesses move their marketing spend online. However, partnering with bloggers, YouTubers and social media personalities is still a very new area of digital communications. If you're considering working with influencers then there’s plenty to consider including...

Back view of business woman talking to her colleagues about business plan in video conference. Multiethnic business team using laptop for a online meeting in video call. Group of buinessmen and businesswomen smart working from home.

4 ways businesses can build trust in an online world

Whether you're ready or not, the shift to doing business online has taken a massive leap forward as a result of the pandemic. Client meetings, sales and even contracts are now happening virtually more than ever, with this trend set to continue. This poses an...

online PR

Why small businesses should invest in online PR

In a post-lockdown world, it’s clear that many of us will be living and working more remotely for some time. That means more people surfing the internet and browsing social media, and fewer people walking past traditional advertising points such as billboards, shop fronts and...

user-generated content

3 ways to harness user-generated content 

Have you ever spotted customers chatting about your business online? It could be a positive review on Google My Business or Facebook, an Instagram post showing your products or a shout out on Twitter. It's always a buzz to get great feedback from customers. But...

How to master Pinterest for business in 2019

On the face of it, Pinterest is not the most prolific social media platform with 250 million monthly users worldwide compared to 2.38 billion on Facebook. So why should you consider using Pinterest for business in 2019? It's simple: Pinterest earns its crust as a...

Podcasting

10 easy podcast ideas to convert downloads into sales

If you're thinking of starting a podcast for your business, or have done so and rapidly run out of inspiration for what to talk about, then we have some easy podcast ideas here for you. Why businesses should podcast Podcasting is a growing marketing channel giving brands...

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